Superior Choice CU acquires Dairyland State Bank
Subject to Regulatory Approval

SUPERIOR, Wis.—Superior Choice CU said it has agreed to acquire $78-million Dairyland State Bank. Pending state and federal regulatory approval, the acquisition will create a combined financial institution with more than $480 million in assets.
The deal is expected to close in the third or fourth quarter of 2018. Dairyland State Bank was profitable last year, showing $432,000 in income through Sept. 30, according to FDIC data.
The next step for the newly combined financial institution will be to fully integrate operations, products, services, policies, technology, and more, the CU stated. All Dairyland State Bank offices, located in Bruce, Exeland, Sheldon, Gilman, Holcombe, and Hayward in Wisconsin, will be converted to Superior Choice Credit Union branches in the coming months.

Statement from Superior Choice Credit Union President & CEO:
“We are ecstatic to welcome Dairyland State Bank to our credit union,” said Elliott. “As a locally owned community bank, we know that the values of Dairyland State Bank are already closely aligned with the values that we champion as a member-owned credit union. While SCCU will grow in numbers and in branch locations, we will remain committed to serving our membership by offering low loan rates, high deposit rates, and member-focused services.”
Statement from Dairyland State Bank President:
Dairyland State Bank President Robert Hegeholz said SCCU’s community roots makes the credit union a “perfect fit” for Dairyland State Bank’s customers. “Dairyland State Bank has taken immense pride in serving our local area,” Hegeholz said. “Superior Choice Credit Union is going to do an outstanding job in furthering the work we’ve done, while adding new products and services that Dairyland State Bank customers are going to really appreciate.”
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McQueen Financial is a nationwide financial advisory firm serving financial institutions since 1999. McQueen has advised on ~25% of all Credit Union / Credit Union Mergers nationwide, annually.
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